The Indianapolis Colts have always been a team that values smart football and strong leadership. In the National Football League, the role of an offensive coordinator can make or break a team’s success. This position shapes how the team moves the ball, scores points, and wins games. For the Colts, having the right person calling plays is crucial to their future.
Jim Bob Cooter now serves as the offensive coordinator of the Indianapolis Colts, working closely with head coach Shane Steichen. Together, they are building an offense designed to compete at the highest level. This American professional football coach brings years of experience and a proven track record to Indy. Fans and analysts alike are watching closely to see how his strategies will impact the team’s performance in 2024 and beyond.
In this article, we’ll explore everything you need to know about the coordinator of the Indianapolis Colts, his background, his coaching philosophy, and how he fits into the broader Colts coaching structure. We’ll also look at the Colts coaching staff, key players, and what the future holds for this exciting franchise.
Who Is the Indianapolis Colts Offensive Coordinator?

Jim Bob Cooter is the current offensive coordinator for the Indianapolis Colts. He joined the team’s coaching staff as part of Shane Steichen’s vision to create a dynamic, modern offense. Cooter was hired to bring his wealth of coaching experience to a young and talented roster.
The Colts chose Cooter because of his ability to develop quarterbacks and design flexible offensive schemes. He has worked with some of the best players in the league and has shown he can adapt his game plans to fit different personnel. His hiring was seen as a smart move by the front office, and early reports from players have been positive.
Offensive coordinator Jim Bob Cooter is known for his calm demeanor and analytical approach to football. He studies film intensely and looks for small advantages that can make a big difference on game day. The Colts players have praised his communication style and his willingness to listen to their input.
Read More: Los Angeles Rams Offensive Coordinator Mike LaFleur: Strategy, Role & Future
Jim Bob Cooter’s Coaching Career and Journey to the Colts
Early Life and Playing Days
Before becoming a coach, Cooter was a player himself. He attended the University of Tennessee, where he played as a quarterback. While he didn’t make it to the NFL as a player, his time on the field taught him the game from the inside. This perspective has been invaluable throughout his coaching career.
After college, Cooter made the transition from player to coach. He started studying offensive systems and learning from experienced coaches. His passion for the game and his sharp football mind quickly opened doors for him.
Early NFL Coaching Career
Cooter’s NFL journey began when he joined the Denver Broncos as an offensive assistant. During his time in Denver, he learned from some of the brightest minds in football. He absorbed different coaching styles and began developing his own philosophy.
He also spent time with other teams, including the Philadelphia Eagles, where he continued to grow as a coach. Each stop along the way added to his knowledge and prepared him for bigger roles. Cooter was known for his work ethic and his ability to break down complex concepts into simple terms that players could execute on the field.
Time as Detroit Lions Offensive Coordinator
One of the most important chapters in Cooter’s career came when he became the offensive coordinator for the Detroit Lions. He took over this role during the 2015 season and held it through 2018. During his tenure, the Lions offense showed significant improvement in several key areas.
Cooter worked with quarterback Matthew Stafford, helping him reach new heights in his career. Under Cooter’s guidance, Stafford threw for over 4,300 passing yards in multiple seasons. The offense became more efficient and balanced, and Cooter earned respect around the league for his work.
Here’s a look at some of the Lions offensive performance during Cooter’s time:
| Season | Passing Yards Per Game | Points Per Game | NFL Ranking |
|---|---|---|---|
| 2015 | 290+ | 23+ | Top 15 |
| 2016 | 270+ | 22+ | Middle of pack |
| 2017 | 260+ | 21+ | Competitive |
The Detroit Lions offense finished in the top half of the league in several categories during his time there. Cooter developed a reputation for creating quarterback-friendly schemes that emphasized timing and rhythm in the passing game.
Stints with Other Teams Before Indianapolis
After leaving Detroit, Cooter continued his NFL journey with the New York Jets and Jacksonville Jaguars. He served in various roles, including offensive quality control coach and offensive assistant positions. These experiences allowed him to see different systems and approaches to offense.
While with the Jacksonville Jaguars, Cooter served in a role that helped him stay connected to game planning and player development. Each stop added layers to his coaching knowledge. By the time he joined the Colts, he had seen nearly every type of offense in the modern NFL.
Jim Bob Cooter’s Role as the Indianapolis Colts Offensive Coordinator

Collaboration with Head Coach Shane Steichen
The relationship between head coach Shane Steichen and his offensive coordinator is built on trust and shared vision. Steichen, who was previously the Philadelphia Eagles‘ offensive coordinator, understands the importance of collaboration. Both coaches bring different strengths to the table.
Steichen has final say on major decisions, but Cooter plays a vital role in game planning and play calling. They meet regularly to discuss strategy, review film, and prepare for opponents. This partnership allows the Colts to stay flexible and adjust their approach based on what the defense shows them.
The coordinator under head coach Steichen has freedom to implement his ideas while staying aligned with the team’s overall philosophy. This balance has created a healthy environment where both coaches can thrive.
Building the Colts Offense Around Young Talent
One of the biggest priorities for the new offensive coordinator is developing quarterback Anthony Richardson. Richardson is a young, talented player with incredible physical tools. He can throw the ball deep downfield and run like a running back. Cooter’s job is to design an offense that maximizes Richardson’s strengths while protecting him from unnecessary risks.
The Colts offense also features other key players:
- Running back Jonathan Taylor: A Pro Bowl talent who rushed for over 1,800 rushing yards in the 2021 season and finished fourth in the NFL in rushing yards per game during his best years
- Michael Pittman Jr: A reliable wide receiver who posted career highs in receiving yards and receptions
- Josh Downs: An emerging receiver who adds speed and slot versatility
- Alec Pierce: A deep threat who can stretch defenses vertically
- Key tight end options who contribute in both passing and blocking
Cooter spent significant time studying these players during the offseason. He knows that Jonathan Taylor needs enough carries to stay in rhythm, and that Richardson needs a balanced attack to succeed. The offense is designed to use play-action, RPO concepts, and creative formations to keep defenses guessing.
Offensive Scheme and Philosophy
The Colts offense under Cooter emphasizes several key principles:
- Balance: Mixing run and pass to keep defenses honest
- Tempo: Using different paces to create advantages
- Versatility: Multiple formations and personnel groupings
- Quarterback Development: Putting Richardson in positions to succeed
- Explosiveness: Taking shots downfield when opportunities arise
Cooter has experience with both traditional West Coast concepts and modern spread principles. He blends these approaches to create an offense that fits his personnel. The Colts want to control the line of scrimmage, win in the trenches, and create big plays when they’re available.
The team’s passing game coordinator works closely with Cooter to develop the aerial attack. They study defenses carefully and look for matchups they can exploit. Whether it’s throwing to Pittman on intermediate routes or hitting Taylor on checkdowns, every play is designed with purpose.
Adjustments and Play Calling
In-game adjustments are where great coordinators separate themselves. Cooter approaches play calling with a calm, methodical mindset. He’s not afraid to be aggressive when the situation calls for it, but he also knows when to take what the defense gives him.
During the 2023 season and into 2024, the Colts have shown improvement in several areas:
- Third-down conversion rate: Better efficiency in critical situations
- Red zone scoring: Improved goal to go percentage near the end zone
- Big plays: More explosive gains in both running and passing
- Time of possession: Better control of game flow
The OC makes adjustments based on what he sees from opposing defenses. If a team is stacking the box against Taylor, he’ll call more passes. If defenses are playing deep coverage, he’ll lean on the run game and short passes. This flexibility keeps opponents off balance.
Indianapolis Colts Coaching Staff Overview

The Structure of the Colts Coaching Staff
The Indianapolis Colts have built a comprehensive coaching structure. At the top is head coach of the Indianapolis franchise, Shane Steichen, who sets the overall tone and vision. Below him are coordinators for offense, defense, and special teams.
The coaching staff meets regularly to discuss game plans, player development, and long-term strategy. Communication between different units is essential. The offensive coaches need to know what the defense is seeing, and vice versa. This collaborative approach helps the entire team improve.
Offensive Coaching Staff Members
Beyond the offensive coordinator, the Colts have several other key coaches:
- Quarterbacks coach: Works directly with Richardson on mechanics and decision-making
- Running backs coach: Helps Taylor and other backs with technique and scheme knowledge
- Wide receiver coach: Develops Pittman, Downs, and others
- Offensive line coach: Critical for both pass protection and run blocking
- Tight ends coach: Works with the tight end group on blocking and receiving
Each offensive assistant has specific responsibilities, but they all collaborate to create a cohesive system. Position coaches provide detailed feedback to players and help implement the coordinator’s game plan.
The Team Culture and Leadership
Coach Shane Steichen and his staff have worked hard to create a positive team culture. They emphasize accountability, effort, and continuous improvement. Players are encouraged to ask questions and be involved in the learning process.
The colts head coach and offensive coordinator lead by example. They’re often the first ones in the building and the last ones to leave. This dedication inspires players to give their best effort every day.
The Future of the Indianapolis Colts Offense Under Jim Bob Cooter

Development of Anthony Richardson
The most important project for the Colts offense is developing Richardson. The young quarterback has shown flashes of brilliance but also faces growing pains typical of young players. Cooter’s experience worked with quarterback talent like Matthew Stafford gives him a blueprint for success.
Steichen worked with quarterback Jalen Hurts in Philadelphia and helped him reach the Pro Bowl and Associated Press second team All-Pro honors. Now both coaches are applying similar principles with Richardson. They want him to process information quickly, make smart decisions, and use his elite athleticism when appropriate.
The 2025 season and beyond will be crucial for Richardson’s development. If Cooter can help him take the next step, the Colts could become one of the most dangerous offenses in the league.
Offensive Trends to Watch
Several trends are emerging in the Colts offense:
- Increased use of motion: Moving players before the snap to identify coverages
- More play-action: Using Taylor’s threat to create open receivers
- RPO concepts: Giving Richardson options based on defensive alignment
- Vertical passing: Taking more shots downfield to explosive receivers
- Tight end involvement: Using multiple tight end sets for matchup advantages
The offense finished in the top 10 in several categories during 2022, and the goal is to return to that level consistently. Cooter is working to build an attack that can score offensive touchdowns in multiple ways.
Long-Term Vision for the Indianapolis Colts
The new head coach and his staff have a clear vision for where they want the team to go. They’re building around young talent and creating a sustainable system. The offense needs to rank higher in passing yards per game and total points scored.
Here are some statistical goals for the coming seasons in the NFL:
| Category | Current | Goal |
|---|---|---|
| Points Per Game | Mid-range | Top 10 |
| Total Yards | Competitive | Seventh in the NFL or better |
| Turnover Ratio | Improving | Positive margin |
| Third Down % | Average | Top 12 |
The former Colts who have moved on would be proud of the direction the team is heading. With smart coaching and continued player development, Indianapolis could become a perennial playoff contender.
Conclusion
The Indianapolis Colts have made a smart investment in their coaching staff. Jim Bob Cooter brings knowledge, experience, and a proven ability to develop quarterbacks and design effective offensive systems. His work with the Detroit Lions showed he can succeed at the highest level, and now he has an opportunity to build something special in Indianapolis.
Working alongside head coach Shane Steichen, Cooter is part of a leadership team that values collaboration and player development. They’re building around young stars like quarterback Anthony Richardson and running back Jonathan Taylor, and they have the vision to create a sustainable winning culture.
The colts coaching staff faces challenges ahead, but they also have tremendous opportunity. If they can help Richardson reach his potential and maintain the health of key players, this offense could become one of the best in the NFL. The foundation is being laid for success in 2024, 2025, and beyond.
For Colts fans, the future looks bright. The team has the right leaders in place, talented players on the roster, and a clear plan for success. As Cooter served in various roles throughout his career, he’s learned valuable lessons that he’s now applying in Indianapolis. The journey is just beginning, but all signs point toward exciting times ahead for the Indianapolis Colts and their passionate fanbase.
FAQs
Where did Shane Steichen go?
Shane Steichen is the current head coach of the Indianapolis Colts.
What is Kliff Kingsbury doing now?
Kliff Kingsbury is serving as an offensive assistant with the Washington Commanders.
Did the Colts fire their offensive coordinator?
No, Jim Bob Cooter remains the offensive coordinator for the Indianapolis Colts.
Who calls the offensive plays for the Colts?
Head coach Shane Steichen handles most of the offensive play-calling duties, with input from Jim Bob Cooter.
Who is the current offensive coordinator for the Indianapolis Colts?
Jim Bob Cooter is the current offensive coordinator for the Indianapolis Colts, bringing NFL experience from Detroit, Denver, Philadelphia, and Jacksonville.
What is Jim Bob Cooter’s offensive philosophy?
He runs a balanced, QB-friendly offense using RPOs, timing passes, and adaptive game plans.
How does Jim Bob Cooter work with Shane Steichen?
Cooter and Steichen collaborate closely, with Steichen calling plays and Cooter leading game planning.
Has Jim Bob Cooter been an offensive coordinator before?
Yes, he was the Detroit Lions’ offensive coordinator from 2015–2018, improving their passing game.
How has the Colts offense changed since Cooter joined?
The Colts offense is more dynamic, using motion, tempo, and creative RPO concepts to boost efficiency.